More and more everything will be aimed at personalization and that, of course, includes cosmetics. Classifying the skin in the typical ways (dry, mixed or sensitive), is becoming obsolete and that requires that the variety of products be expanded to a much more particular level. An example of this is Clinique ID, the new bet of the firm, which we propose to create our 'tailored' moisturizer, choosing both the textures and the assets that our skin needs. This release will certainly give a lot to talk about.
The procedure is very simple (as it was at the time the three-step system that made the brand so famous): just choose a cream or gel base (which would be 90% of the final product), and a kind of pipette that contains the assets (10%), and thanks to these options we have 15 combinations available. Thus we will have a product completely adapted to our needs and skin type.
Dramatically Different ™ Hydrating Jelly: It is a light water-gel moisturizer, which moisturizes, repairs the skin's hydration barrier, and protects against contamination.
Dramatically Different Moisturizing Lotion +: is one of Clinique's most beloved formulas and textures worldwide. Light lotion, which is very easily absorbed, replenishes lost hydration and strengthens the skin.
Dramatically Different Oil-Free Gel: It is a light gel without oils that replenishes the loss of hydration and strengthens the skin. For oily and very oily skin.
It is chosen based on your main skin concern. Each concentrate contains high levels of active and pure ingredients for each specific concern, and there are 5 options:
Irritation: Calm instantly delicate, irritated and annoying skin using Lactobacilus ferment. This prebiotic ferment helps increase the skin's natural defenses against external aggressors to keep it balanced.
Pores and uneven texture: Improves skin texture to look brighter and brighter skin and reducing the appearance of pores thanks to Alpha Hydroxy Acids AHA (Glycolic Acid & Lactic Acid). Hydroxy acids exfoliate dead skin cells and help reduce the appearance of pores, leaving skin soft and smooth.
Uneven skin tone: The white concentrated active ingredient contains Japanese angelica root extract and other active ingredients to achieve a more uniform and luminous skin tone. It helps reduce skin discoloration thanks to Ascorbyl glucoside, a derivative of vitamin C. It also brightens the skin thanks to salicylic acid to ensure a fresher, smoother and brighter skin.
Fatigue: Thanks to taurine, it energizes the skin and reduces signs of fatigue due to external factors such as stress. This new ingredient of Clinique is an amino acid that increases cellular energy, essential for skin health, hydration retention and cell renewal.
Lines and wrinkles. Fill and rehydrate thanks to whey protein, smoothing fine lines and wrinkles. This polypeptide is rich in amino acids, essential for the natural development of a new skin.
I am sure that this is one of the newest releases of Clinique and I think the price is reasonable (the pack of a base and an asset costs 57 euros. I have already been doing the 'exercise' and I am clear that my ideal combination would be the 'Dramatically Different ™ Hydrating Jelly' and the green concentrate, since I have very sensitive and reactive skin. As always, I promise to tell you my experience if I finally try them.
Do you like this type of products? What would be your combination?